I studied at a post-preparatory business school, ESSEC, from 2009 to 2013. After completing my first internship at a start-up in Barcelona that sold inflatable boats online (yes, it’s possible!), I decided to continue exploring the world of marketing at Nestlé, where I learned all about launching products, developing ranges, and mass distribution. After I graduated, I was still unsure about which career path to take, so I decided to go on a exchange program in Australia, where I worked on a website project for booking at-home massages. In addition to learning how to code, I discovered through this experience a love for the tech industry.
When I returned to France, I quickly landed my first job at 55, a data marketing consulting firm. By taking on various tasks involving web analytics, tools selection, AB testing/CRO, and acquisition and allocation strategies, I was able to climb the ladder from Junior Consultant to Data Project Lead in just 4 years!
I then went on to join a start-up, Captain Contrat, where I worked for 2 years as Chief Marketing Officer responsible for managing acquisition, content and customer retention, alongside a team of specialists in various domains such as SEO, SEA, CRM, Inbound, Marketing Automation, etc.
Today, I work at Qonto as Head of Acquisition. My team focuses on acquiring new customers (micro businesses, SMEs and self-employed individuals) in 4 markets: France, Spain, Italy and Germany.