Looking to jump into the entrepreneurial world, but don’t know where to start? You’re in the right place.
You’ve probably already come to the conclusion that you can’t improvise when running a business. That’s why before you launch your company, you need to take the time to refine the scope of your business project.
Just having a good idea doesn’t guarantee having a successful business in the long-term. You also need to do some market research, build out your business offer and positioning, define your marketing strategy, and calculate your running costs and potential revenue.
This key preparatory phase comes together in the form of a very important document: a business plan.
A business plan is the end result of all the groundwork you’ll have done for your project. It recaps all the essential considerations and steps you need to take. It will also help prove your company’s financial viability to potential business partners and investors.
What does it need to contain, exactly? And what are some best practices for building out a convincing business plan?
Our guide tells you everything you need to know.